00853nam a2200253Ia 4500001000700000003000500007005001700012008004100029020001500070035002000085040001800105050002600123082001700149100002600166240004500192245013100237260004000368300002500408490003000433504004000463650003700503650003000540700002900570217993BIBL20160527200037.0960807s1998    sp a     b    001 0 spa    a8449305195  a(OCoLC)35235079  aDLCcDLCdUKM00aHF5415.153b.M49 199700a658.5/752201 aMeyer, Marc H.2Local14aThe power of product platforms.lSpanish13aEl poder de la plataforma de productosbcómo crear productoscMarc H. Meyer, Alvin P. Lehnerd; traducción, Ignacio Hierro.  aBarcelonabEditorial Paidósc1998  a297 p.bill.c24 cm. 0aPaidos empresav582Local  aIncludes bibliographical references 0aNew productsxManagement.2Local 0aProduct management2Local1 aLehnerd, Alvin P.2Local