TY  - BOOK
AU  - Hiebing, Roman G.
AU  - Cooper, Scott W.
TI  - How to write a successful marketing plan: a disciplined and comprenhensive approach
SN  - 0844232025
AV  - HF5415.13 .H52 1997
PY  - 1997///
CY  - Lincolnwood, IL
PB  - NTC/ Contemporary Publishing Groups
KW  - Marketing
KW  - Management
KW  - Handbooks, manuals, etc
KW  - Local
KW  - Business planning
KW  - Handbooks, manuals, ect
N1  - Includes index
ER  -