Blankership, Albery Breneman

State of the art marketing research A.B. Blankership, George Edward Breen, Alan Dutka. - 2nd ed. - Lincolnwood, IL NTC/ Contemporary Publishing Groups 1998. - 454 p.

Includes bibliographical references and index.

0844234435 49.95


Marketing research

HF5415.2 / .B555 1998