Jones, Susan K. <br/><br/>
Creative strategic in direct marketing : 
Susan K.Jones. 
 - 2nd ed. 
 - Linconlwood, IL  NTC/Contemporary Publishing Groups  1998. 
 - 502 p. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>084423172X  39.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Direct marketing
<br/><br/><label>LC Class. No.: </label>HF5415.126  / .J66 1998