TY  - BOOK
AU  - Schulberg,Pete
TI  - Publicidad radiofonica
T2  - Portfolio de la publicidad
SN  - 970100034X
PY  - 1992///
CY  - Mexico
PB  - McGraw-Hill
KW  - Radio advertising
KW  - Local
N1  - Translation of: Radio advertising : the authoritative handbook, 1st ed., c1989; Includes index
ER  -