00970nam a2200289Ia 4500 214500 BIBL 20191121093333.0 970611s1997 sp b 000 0 spa 97160528 8449303702 (SpBaP)pu 970004632 DLC DLC HM263 .A6697 1997 Alvarez, Tomás Local 195342 Vendedores de imagen los retos de los nuevos gabinetes de comunicación Tomás Alvarez, Mercedes Caballero. 1a ed. Barcelona Paidós 1997. 251 p. 24 cm. Papeles de comunicacion 18 Local 147430 Includes bibliographical references (p. [249]-251). Publicity Local 155241 Persuasion (Psychology) Local 150078 Advertising LEMB 47734 Public relations Local 154934 Caballero, Mercedes 1966- Local 67568 160521 160521 0 0 lc 0 HM_263_000000000000000__A6697_1997 0 mbl 271742 12 12 20 2016-05-27 Sara Greco 15.70 503058 0 HM263 .A6697 1997 50000002070901 2016-05-27 00:00:00 r:214500 6 0 0 0 659_200000000000000_A473V 0 evl 271748 10 10 1 2016-05-27 308756 1 659.2 A473v 80000001998254 2018-02-12 00:00:00 2018-01-18 r:214500 z:NCC:D 6