TY - BOOK AU - Berman,Barry TI - Marketing channels SN - 0471577480 (alk. paper) AV - HF5415.129 .B47 1996 U1 - 658.8/4 20 PY - 1996/// CY - New York PB - Wiley KW - Marketing channels KW - Local KW - Marketing KW - Management KW - Business N1 - Includes bibliographical references and indexes ER -