Rodriguez, Mauro. Asertividad para negociar Mauro Rodríguez Estrada y Martha Serralde. - 1. ed. - México McGraw-Hill c1995, c1991 - xiii, 110 p. 21 cm. - Serie el arte de negociar . Bibliography: p. [109]-110. ISBN: 9684227833 11.85 (Paper). Subjects--Topical Terms: Assertiveness (Psychology)SuccessManagement--Psychological aspects.Interpersonal relations