Trout, Jack. <br/><br/>
El nuevo posicionamiento  lo mas reciente sobre la estrategia del negocio #1 del mundo 
Jack Trouth. 
 - México  McGraw-Hill  1996. 
 - 173 p.  24 cm. 
<br/><br/> Includes index.  Translation of: The new positioning : the latest on the world's #1 business strategy. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Positioning Advertising.
<br/><br/><label>Subjects--Index Terms: </label>Advertising 
<br/><br/><label>LC Class. No.: </label>HF5827.2  / .T7618 1996 
<br/><br/><label>Dewey Class. No.: </label>659.111