00642nam a2200193Ia 4500001000700000003000500007005001700012008004100029020001500070050002300085100003200108245006200140260005100202300003800253490004800291504005100339650002700390700003100417212223BIBL20160527195054.0970923|1996||||flu|||||||||||||| ||eng|d  a003010649400aHF1416b.C948 19960 aCzinkota, Michael R.2Local10aGlobal marketingcMichael R. Czinkota, Ilka A. Ronkainen.  aHarbor Drive, OrlandobThe Dryden Pressc1996.  a648 p.bill. (some col.) ; c26cm. 4aThe Dryden Press series in marketing2Local  aIncludes bibliographical references and index. 0aExport Marketing2LEMB1 aRonkainen, Ilkka A.2Local