Dalrymple, Douglas J. <br/><br/>
Basic marketing management 
Douglas J. Dalrymple. 
 - 457 p. 
<br/><br/> Includes bibliographical references. 
<br/><br/><label>ISBN: </label>047158603X : 44.05 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .D314 1995