Wright, Peter L.

Strategic management concepts and cases Peter Wright, Mark J. Kroll, John A. Parnell. - 3rd ed. - Englewood Cliffs, N.J. Prentice Hall 1996. - xvi, 1022 p. ill. 26 cm.

Also issued in two separate volumes under titles: Strategic management : concepts and Strategic management : cases.

Includes bibliographical references and index.

0133628159

95034267


Strategic planning
Strategic planning--Case studies.

HD30.28 / .W75 1996

658.4/012