TY - BOOK AU - Oliver,Richard L. TI - Satisfaction: a behavioral perspective on the consumer SN - 0070480257 (acid-free paper) AV - HF5415.335 .O55 1997 U1 - 658.8/12 20 PY - 1996/// CY - New York PB - McGraw Hill KW - Consumer satisfaction KW - Local KW - Evaluation N1 - Includes bibliographical references and index ER -