Nelson, Carol <br/><br/>
The new road to sucessful advertising  how to integrate image and response 
Carol Nelson. 
 - Chicago  Bonus Books  c1991. 
 - xv,213 p.  ill ; 27 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0929387538 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Management.<br/>Commercial art
<br/><br/><label>LC Class. No.: </label>HF5821  / .N37 1991