Advertising :  better planning, better results. 

 - Boston :  HBR,  c1980. 
 - 189 p. :  ill. ;  24 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>LC Class. No.: </label>HD 8072  / .E5 1980