Environmental marketing strategies, practice, theory, and research
Michael Jay Polonsky, Alma T. Mintu-Wimsatt, editors.
- New York Haworth Press c1995.
- xxii, 415 p. ill. 23 cm.
- Haworth marketing resources .
Includes bibliographical references and index.
1560249277 (alk. paper)
94028993
Green marketing Social responsibility of business Product management--Environmental aspects.