Cahill, Dennis J. <br/><br/>
Squeezing a new service into a crowded market 
Dennis J. Cahill. 
 - New York  Haworth Press  c1994. 
 - xiv, 164 p. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>1560249390 
<br/><br/><label>LCCN: </label>94045865  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries--Marketing.
<br/><br/><label>LC Class. No.: </label>HD9980.5  / .C34 1994 
<br/><br/><label>Dewey Class. No.: </label>658.8