TY  - BOOK
AU  - Vitale,Joe
TI  - AMA complete guide to small business advertising
AV  - HF 5823 .V53 1995
PY  - 1995///
CY  - Chicago, IL
PB  - American Marketing Association
KW  - Advertising
KW  - Handbooks, manuals, ect
KW  - LEMB
KW  - Small business
KW  - Management
KW  - Handbooks, manuals, etc
KW  - Local
N1  - Includes bibliographical references and index
ER  -