Popkin, Samuel L., <br/><br/>
The reasoning voter  communication and persuasion in presidential campaigns 
Samuel L. Popkin. 
 - 2nd ed. 
 - Chicago  University of Chicago Press  c1994. 
 - x, 323 p.  23 cm. 
<br/><br/>Includes bibliographical references (p. 293-312) and index. 
<br/><br/><label>ISBN: </label>0226675459 (pbk. : alk. paper) 
<br/><br/><label>LCCN: </label>93043845  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Presidents--Election.--United States<br/>Electioneering--United States.<br/>Voting--United States.
<br/><br/><label>LC Class. No.: </label>JK524  / .P64 1994 
<br/><br/><label>Dewey Class. No.: </label>324.973