Stapleton, John <br/><br/>
Marketing 
John Stapleton ; traducción: Jacinto Antolín. 
 - 5. ed. 
 - Madrid  Piramide  c1990. 
 - 263 p.  20 cm. 
<br/><br/> Includes index.  Translation of: Marketing. 
<br/><br/>Bibliography: p. [258]-260. 
<br/><br/><label>ISBN: </label>843680290X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing