Seglin, Jeffrey L.

The McGraw-Hill 36-hour marketing course Jeffrey L. Seglin. - New York McGraw-Hill c1990. - xii, 211, 15 p. ill. 24 cm.

Includes bibliographical references and index.

0070560625 34.95 0070560633 (pbk.) 19.95

89008100


Marketing--United States.
Marketing--Problems, exercises, etc.
Marketing--Case studies.--United States

HF5415.1 / .S443 1990

658.8/0076