Burke, James F.

Marketing & selling the travel product James F. Burke, Barry P. Resnick. - Cincinnati, OH South-Western Pub. Co. c1991. - vii, 323 p. ill. 28 cm.

Includes index.

053870277X 21.00

89063876


Tourist trade--Marketing.
Travel agents--Vocational guidance.

G155.A1 / B88 1991

338.4/791