Lewis, Robert C. <br/><br/>
Marketing leadership in hospitality  foundations and practices 
Robert C. Lewis, Richard E. Chambers, Harsha E. Chacko. 
 - 2nd ed. 
 - New York  Van Nostrand Reinhold  c1995. 
 - xx, 844 p.  ill., maps  26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0442018886 
<br/><br/><label>LCCN: </label>95113551  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Marketing.
<br/><br/><label>LC Class. No.: </label>TX911.3.M3  / L49 1995 
<br/><br/><label>Dewey Class. No.: </label>647.94/068/8