Staudt, Thomas A. <br/><br/>
A managerial introduction to marketing 
Thomas A. Staudt, Donald A. Taylor, and Donald J. Bowersox. 
 - 3d ed. 
 - Englewood Cliffs, N.J.  Prentice-Hall  1976. 
 - xiv, 594 p.  illus. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0135501865 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Marketing research<br/>Industrial management
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .S87 1970 
<br/><br/><label>Dewey Class. No.: </label>658.8