TY  - BOOK
AU  - Swenson,Chester A.
TI  - Selling to a segmented market: the lifestyle approach
SN  - 0844234591 (softcover)
AV  - HF5415.127 .S94 1992
U1  - 658.8/34 20
PY  - 1992///
CY  - Lincolnwood, Ill., USA
PB  - NTC Business Books
KW  - Market segmentation
KW  - United States
KW  - Local
KW  - Life style
KW  - Consumer behavior
KW  - Consumers' preferences
N1  - Originally published: New York : Quorum Books, c1990; Includes bibliographical references (p. [153]-[165] and index
ER  -