West, Alan <br/><br/>
Marketing para todos 
Alan West. 
 - Argentina  Addison-Wesley Iberoamericana  1994. 
 - p.  . ; 
<br/><br/> Includes index.  Translation of : Understanding marketing. 
<br/><br/><label>ISBN: </label>0201625792 (pbk)  £6.95 
<br/><br/><label>LCCN: </label>gb 87004697  
<br/><br/><label>Nat. Bib. No.: </label>GB87-4697 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Subjects--Index Terms: </label>Marketing 
<br/><br/><label>LC Class. No.: </label>HF5415  / .W4718 1994 
<br/><br/><label>Dewey Class. No.: </label>658.8 
<br/><br/><label>Universal Decimal Class. No.: </label>658.8