TY  - BOOK
AU  - Cooper,Robert G.
TI  - Winning at new products: accelerating the process from idea to launch
SN  - 0201563819 (recycled, acid-free paper)
AV  - HF5415.153 .C65 1993
U1  - 658.5/75 20
PY  - 1993///
CY  - Reading, Mass.
PB  - Addison-Wesley
KW  - New products
KW  - Local
N1  - Includes bibliographical references (p. [341]-351) and index
ER  -