Delivering quality service balancing customer perceptions and expectations
Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry.
- New York London Free Press Collier Macmillan c1990.
- xii, 226 p. ill.
Includes bibliographical references (p. 207-218).
0029357012 24.95
89023592 //r95
Customer services Service industries--Quality control--Mathematical models.