Bowen, David Earl.

Service management effectiveness balancing strategy, organization and human resources, operations, and marketing David E. Bowen, Richard B. Chase, Thomas G. Cummings, and associates. - San Francisco Jossey-Bass 1990. - xxviii, 414 p. ill. - The Jossey Bass management series .

Includes bibliographical references and indexes.

1555422225

90004047


Service industries--Management.

HD9980.5 / .B68 1990

658