TY  - BOOK
AU  - Desatnick,Robert L.
AU  - Detzel,Denis H.
TI  - Managing to keep the customer: how to achieve and maintain superior customer service throughout the organization
T2  - The Jossey Bass management series
SN  - 1555424155
AV  - HF5415.5 .D47 1993
U1  - 658.8/12 20
PY  - 1993///
CY  - San Francisco
PB  - Jossey-Bass Publishers
KW  - Customer service
KW  - Local
KW  - Customer relations
N1  - Includes bibliographical references (p. 277-281) and index
ER  -