TY  - BOOK
AU  - Gruenwald,George
TI  - New product development
SN  - 0844233528
AV  - HF5415.153 .G78 1992
U1  - 658.5/75 20
PY  - 1992///
CY  - Lincolnwood, Ill., USA
PB  - NTC Business Books
KW  - New products
KW  - Management
KW  - Local
KW  - Product management
N1  - Includes bibliographical references (p. 443-445) and index
ER  -