TY  - BOOK
AU  - Ind,Nicholas
TI  - Great advertising campaigns: goals and accomplishments
SN  - 0844233773
PY  - 1993///
CY  - Lincolnwood, Ill.
PB  - NTC Business Books
KW  - Advertising campaigns
KW  - Case studies
KW  - Local
N1  - Includes bibliographical references and index
ER  -