TY - BOOK AU - Root,Franklin R. TI - Entry strategies for international markets SN - 0029269032 (cloth) AV - HF1416 .R66 1994 U1 - 658.8/48 20 PY - 1994/// CY - New York, Toronto, New York PB - Lexington Books, Maxwell Macmillan Canada, Maxwell Macmillan International KW - Export Marketing KW - LEMB KW - International business enterprises KW - Management KW - Local N1 - Includes bibliographical references (p. [315]-319) and index ER -