Marketing planning and strategy. 

 - Boston :  HBR,  c1975. 
 - 7 v. :  ill. ;  27 cm. 
<br/><br/> Reprints from Harvard business review, 1955-75. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .H345 1963