TY - BOOK AU - Schnaars,Steven P. TI - Managing imitation strategies: how later entrants seize markets from pioneers SN - 0029281059 AV - HF5415 .S347 1994 U1 - 658.8 20 PY - 1994/// CY - New York, Toronto, New York PB - Free Press, Maxwell Macmillan Canada, Maxwell Macmillan International KW - Marketing KW - Local KW - Entrepreneurship KW - Technological innovations KW - Economic aspects N1 - Includes bibliographical references (p. 257-279) and index ER -