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  <titleInfo>
    <nonSort>La </nonSort>
    <title>venta estrategica</title>
  </titleInfo>
  <name type="personal">
    <namePart>Miller, Robert B. (Robert Bruce)</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Heiman, Stephen E.</namePart>
  </name>
  <name type="personal">
    <namePart>Tuleja, Tad</namePart>
    <namePart type="date">1944-</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">sp</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Barcelona</placeTerm>
    </place>
    <publisher>Plaza y Janes</publisher>
    <dateIssued>c1986</dateIssued>
    <dateIssued encoding="marc">1986</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>289 p.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Robert B. Miller, Stephen E. Heiman y Tad Tuleja; traducción por Adolfo Martin.</note>
  <note>Translation of : Strategic selling.</note>
  <subject authority="lcsh">
    <topic>Selling</topic>
  </subject>
  <classification authority="lcc">HF5438.25 .M56718 1985</classification>
  <classification authority="ddc" edition="19">658.8/1</classification>
  <identifier type="lccn">fel21000418</identifier>
  <recordInfo>
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    <recordChangeDate encoding="iso8601">20160527190814.0</recordChangeDate>
    <recordIdentifier source="BIBL">184886</recordIdentifier>
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