Jugenheimer, Donald W. Advertising media Donald W. Jugenheimer, Peter B. Turk. - Columbus, Ohio Grid Publishing c1980. - 220 p. ill. - Grid series in advertising and journalism . Includes bibliographical references and index. ISBN: 0882442104 LCCN: 79023007 Subjects--Topical Terms: Advertising LC Class. No.: HF5821 / .J8 1980 Dewey Class. No.: 659.1