Frontiers of advertising theory and research a symposium honoring C. H. Sandage. Edited by Hugh W. Sargent. - Palo Alto, Calif. Pacific Books [1972] - 191 p. port. Includes bibliographical references. ISBN: 0870151924 LCCN: 71088377 //r852 Subjects--Topical Terms: Advertising--Addresses, essays, lectures.Advertising--Study and teaching--Addresses, essays, lectures.Advertising--Research--Addresses, essays, lectures. LC Class. No.: HF5821 / .F74 1972 Dewey Class. No.: 659.1