01233nam a2200277Ia 4500 182551 BIBL 20160527190219.0 760921s1977 nyua 00010 eng 76045818 0471019240 BUCG HF5438.25 .C74 1977 658.85 658.85 C932e Crissy, William Joseph Eliot. Local 82217 Effective selling a short course for professionals W.J.E. Crissy, Isabella C.M. Cunningham, and William H. Cunningham. New York Wiley [1977] 1 case (7 v.) ill. Wiley professional development programs Local 189092 Title from case. 1. Closing confidently, professionally, and ethically. -- 2. The marketing concept and models of buyer behavior. -- 3. Approaches to the buying-selling process. -- 4. Communicating to sell. -- 5. Tactics for overcoming sales resistance. -- 6. Planning for successful selling. -- 7. Presenting features and benefits. Selling Local 167771 Cunningham, Isabella C. M. joint author. Local 83220 Cunningham, William Hughes. joint author. Local 83232 139912 139912 0 0 lc 0 HF_5438_250000000000000__C74_1977 0 mbl 108638 12 12 20 2016-05-27 Midwest 24.95 269579 0 HF5438.25 .C74 1977 50000002039948 2016-05-27 00:00:00 r:182551 z:NCC:D 6