TY - BOOK AU - McNeal,James U. TI - Consumer behavior, an integrative approach SN - 0316563099 AV - HF5415.3 .M35b 1982 U1 - 658.8/342 19 PY - 1982/// CY - Boston PB - Little, Brown KW - Consumer behavior KW - Local N1 - Supplemented by: Consumer behavior, classical and contemporary dimension / edited [by] James U. McNeal and Stephen W. McDaniel. 1982; Includes bibliographical references and indexes ER -