Lee, Donald D.

Industrial marketing research techniques and practices Donald D. Lee. - 2nd ed. - New York Van Nostrand Reinhold c1984. - x, 226 p. ill.

Includes index.

Bibliography: p. 219-221.

0442259220

83026095


Industrial marketing--Research.

HF5415.2 / .L386 1984

658.8/3/028