TY - BOOK AU - Richardson,Linda TI - Bankers in the selling role: a consultative guide to cross-selling financial services SN - 0471810053 AV - HG1616.M3 R53 1984 U1 - 332.1/068/8 19 PY - 1984/// CY - New York PB - Wiley KW - Bank marketing KW - Local N1 - "A Wiley-Interscience publication."; Includes index ER -