Miller, Bob W. <br/><br/>
Recruiting, marketing, and retention in institutions of higher education 
Bob W. Miller, John P. Eddy, and professional associates. 
 - Lanham, MD  University Press of America  c1983. 
 - viii, 351 p. 
<br/><br/>Includes bibliographies. 
<br/><br/><label>ISBN: </label>0819133310 (pbk.)  13.25 
<br/><br/><label>LCCN: </label>83010310 //r91 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Universities and colleges--United States.<br/>Universities and colleges--Admission.--United States<br/>College students--United States.<br/>College attendance--United States.
<br/><br/><label>LC Class. No.: </label>LB2342.8  / .M54 1983 
<br/><br/><label>Dewey Class. No.: </label>378.73