TY  - BOOK
AU  - Barton,David Walker
TI  - Marketing higher education
T2  - New directions for higher education
AV  - LB2351 .M35 1978
U1  - 378.1/05/60973 
PY  - 1978///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Universities and colleges
KW  - United States
KW  - Admission
KW  - Addresses, essays, lectures
KW  - Local
N1  - Includes bibliographies and index
ER  -