TY - BOOK AU - McCall,J.B. AU - Warrington,M.B. TI - Marketing by agreement: a cross-cultural approach to business negotiations SN - 0471904619 AV - K1030.4 .M38 1984 U1 - 343/.084342.384 19 PY - 1984/// CY - Chichester [West Sussex], New York PB - Wiley KW - Export sales contracts KW - Local KW - Negotiation in business KW - License agreements KW - Marketing KW - Law and legislation N1 - Includes indexes; Bibliography: p. 261-265 ER -