00590nam a2200181Ia 4500001000700000003000500007005001700012008004100029100002600070245009900096250001100195260004800206300002300254500003800277504003100315650002100346700004100367176358BIBL20160527185322.0751007s1965    sp            00010 spa  10aGross, Alfred,2Local10aPromoción de ventascAlfred Gross y Dale Haughton ; traducción de José Rovira Sánchez.  a4. ed.  aBarcelonabEditorial Hispano Europeac1965.  axvii, 712 p.bill.  aTranslation of : Sales promotion.  aBibliographical footnotes. 0aMarketing2Local10aHoughton, Daleejoint author.2Local