Walters, C. Glenn

Consumer behavior theory and practice C. Glenn Walters. - 3d ed. - Homewood, Ill. R. D. Irwin 1976. - xvi, 608 p. ill.

Includes bibliographical references and indexes.

025601597X

73093356 //r882


Consumer behavior

HF5415.3 / .W34 1976

658.8/34