00643nam a2200217Ia 4500001000700000003000500007005001700012008004100029010001200070020001500082050002300097082001400120100002900134245007700163250001300240260003700253300003500290504005300325650002100378700002600399175790BIBL20160527185247.0850730s1983    maua     b    00110 eng    z8283363  a03953281600 aHF5415b.P658 19830 a658.821910aPride, William M.2Local10aMarketingbbasic concepts and decisionscWilliam M. Pride, O.C. Ferrell.  a3rd. ed.0 aBostonbHoughton Mifflincc1983.  axxix, 735 p.bill. (some col.)  aIncludes bibliographical references and indexes. 0aMarketing2Local10aFerrell, O. C.2Local