TY - BOOK AU - Greenwood,Kathryn Moore AU - Murphy,Mary Fox TI - Fashion innovation and marketing SN - 0023469501 AV - HD9940.A2 G73 1978 U1 - 338.4/7/687 PY - 1978/// CY - New York PB - Macmillan KW - Fashion merchandising KW - Clothing trade KW - Local N1 - Includes index; Bibliography: p. 298-301 ER -