TY - BOOK AU - Ott,Richard AU - Snead,Martin TI - Creating demand: powerful tips and tactics for marketing your product or service AV - HF5415.153 .O88 1991 U1 - 658.8 20 PY - 1992/// CY - Homewood, Ill. PB - Business One Irwin KW - New products KW - Marketing KW - Local N1 - Includes index ER -